Brick and Mortar Thoughts

Curb Appeal and More

Curb Appeal and More

When visitors step through the imposing 12-foot-high front doors of this1860s Painted Lady Victorian, they often comment on the lovely house, the intricate woodwork, the faux-marble mantels. As they wander through the shop they remark on our “Blind Date with a Book” display, the staircase-turned-stack of favorite books and the[Read More…]

by February 2, 2014 Brick and Mortar Thoughts
Finding Good Bookstore Staff: Be Picky

Finding Good Bookstore Staff: Be Picky

In 1997, I acquired my used bookstore. It had a decent revenue stream, and looked like a good turnkey investment. There were two good employees, a steady flow of customers, and I had bigger fish to fry: the ultimate CD store. I would check in on the bookstore on occasion, doing[Read More…]

by January 23, 2014 Brick and Mortar Thoughts
The Impact of Online Bookstores to Offline Bookstores

The Impact of Online Bookstores to Offline Bookstores

The significant increase in popularity of online bookstores over the last decade has had a monumental impact on offline bookstores, covering all facets of their business. Online bookstores offer a number of advantages over physical stores; these physical stores have tried to counteract these advantages by capitalising on areas in[Read More…]

An example of the workshop flier outlining course offerings.

Hold Workshops in your Bookshop

I was straightening things up at the store and looking forward to a few days of vacation before jumping into a new year when our last customer of the day walked through the door. “I want to sign up for two of your classes,” she announced as she swung her[Read More…]

by January 7, 2014 Brick and Mortar Thoughts
Socks, Soap and Other Surprises in a Book Shop

Socks, Soap and Other Surprises in a Book Shop

The holidays are here and while most people are bustling about trying to find the perfect gift for that friend, teacher, sister and mother, retailers are scrambling to make sure they have that perfect gift for friend, teach, sister and mother. When people dream about owning a quaint bookshop in[Read More…]

by December 6, 2013 Brick and Mortar Thoughts
Bartender or Bookseller? A Tale of Whoa

Bartender or Bookseller? A Tale of Whoa

A regular customer, whom I’ll call Phil, loved his grandchildren. When he checked out at the register, he would relate a story or two about their antics, or latest achievements to who listened, and when finished would take his bagful of Clive Cusslers and Vince Flynns and breeze out the[Read More…]

by December 5, 2013 Brick and Mortar Thoughts
Black Friday, or How I Spent My Holiday Giving Away Money

Black Friday, or How I Spent My Holiday Giving Away Money

These days, the “Black” in Black Friday makes people think of  mini-riots, bleary-eyed shoppers, angry confrontations over the latest Sesame Street marketing variation, and shell-shocked minimum wage employees who wish all the customers in their store would go away, forever. The original intent of “Black Friday” was much different, as it’s[Read More…]

Reel Entertainment

Reel Entertainment

by Jas Faulkner School has been in session for nearly two weeks and Sam and Tab have already hosted their first “Page to Screen” night based on what the kids are reading in class. “I thought you had those all the time,” I said. “Oh, we do. But the ones[Read More…]