Making your advertising complement what you’re already doing. So you’ve made your ad. You’ve made sure it’s showing only to the right people in the right countries. You’ve already played with the Keyword Tool on AdWords once to see variations on the keywords you started out with and get rid of some you clearly […]Read More
Tags : Marketing
– How to not show your Google Ads to people searching for naked cheerleaders Part 2 in Nora’s series on using Google Adwords. Coming to you from Rainy Day Paperback Exchange Read Part 1 here… The other option to cut costs is to improve the quality. Quality is basically based on relevance. Ads that aren’t […]Read More
We had a lady and her daughter in the shop last night to use our PCs, we’re an Internet-Cafe-Bookshop. One of the computers had a touch of trouble and needed a reboot; wasted about 4 minutes of the hour she spent. I only charged her for the coffee not the Internet time. Now I’m sure […]Read More
