Brick and Mortar Thoughts

Your Bookshop – Choosing Where to Begin

Comments (1)
  1. I’m wondering if the reason they’re successful online is because they had a brick and mortar store, a lot of happy customers who continue to buy from them, and, therefore, maybe, no shipping charges? The competition online is fierce, especially now.

    We’re a brick and mortar used fiction paperback exchange store in San Diego that, in this economy, is successful for us. But, then again, we have customers from all over the county, over 3000 in our database that exchange books. Also, our inventory and policy is better than most of the other local used bookstores, minimum price is $2.00, books from $5.99-$7.99 are $3.00 and all books over $7.99, including hardbacks and trade-sized, are $4.00. Bring in a book that we can use and get a book for half price. Also, we’re in a strip mall next to a Ross store. All of these things have added to our success. We’ve watched many bookstores in San Diego go out of business in the last few years.

    We sold online for a while, but it simply wasn’t worth the extra effort for the cheap prices we had to charge to sell anything; we don’t have rare books.

    So, maybe, it would be advantageous to have a brick and motor store to build up a client base, and then keep those customers and just sell online? I haven’t a clue what would work, but it seems to have worked for Pages and David Mirvish books.

    Dana, Book Place

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