To start treating this hobby as a profitable business.
To stop procrastinating and start doing.
I have a website that needs some major attention. I have neglected it for a few months now and need to refocus my energies on getting the books listed so the customers will buy them. When it was first launched I was full of enthusiasm and would stay up til all hours of the night writing and rewriting my listings. Reading everything I could about writing good SEO. Understanding Meta Words.
I actually felt like I was cramming for an exam, so it really comes as no surprise that my interest went into major decline after a few months.
I also need to give my eBay store an overhaul, and see if the numbers are working for or against me. I had made a decision around the middle of last year (around the time the new fee structures came in, along with Best Match becoming the default search) that I was going to close my store there and just run a weekly auction. But then eBay came along and offered us sellers free listings for a month, an “offer I couldn’t refuse”. So all of my energy went in to listing madly for the 2 days the offer was available for, which brought me to Christmas and then 2 weeks holiday, so I am now thinking I might hold on to my store for a while longer, at least until I get my “website groove” back.
While away on holidays, I discovered a small side effect to my new found bookselling business.
I now cannot walk into a second-hand book shop in a small coastal town and be out in 5 minutes with an old classic under my arm.
I, apparently, don’t shop as a book buyer anymore. I am there firstly as a seller, secondly as a competitor and lastly as a buyer – in fact, sometimes I don’t even buy a book.
I actually feel a little like a spy when I walk into a bookshop. I can feel the owner’s eyes on me, because obviously they must know that I am a fellow bookseller and I’m checking out their displays, prices, stock levels (if I can somehow manage to get my eyeballs around that corner where they keep all of their storage).
They must be able to tell that I am tut-tutting under my breath at the price they have put on that raggedy, tattered copy of The Interview With The Vampire. Surely they can’t possibly expect people to pay that amount? Oh, look. Somebody has just bought it. I have a copy of that at home. I wonder if I can do that too? Would people buy it at that price?
I can never go into a bookstore again as just a customer.
And enthusiasm for my book business has come back with a vengeance so look out Book World!